Online Marketing Tips

  • A Micro Audience: Your Macro Win
    I finally did it. After years of presenting examples of great content I’ve found while feeding my YouTube habit, I... Continue Reading The post A Micro Audience: Your Macro Win appeared first on Copyblogger. Read more »
  • For Courageous Content Creators Who Want to Do Epic Work
    When I started blogging, a little over 10 years ago, one of my then-colleagues mentioned that she “didn’t have the... Continue Reading The post For Courageous Content Creators Who Want to Do Epic Work appeared first on Copyblogger. Read more »
  • Why You’re Missing Out if You Save Your Best Content Ideas
    Imagine this, if you will. An old woman, near the end of her life. Shivering in a fleabag apartment without... Continue Reading The post Why You’re Missing Out if You Save Your Best Content Ideas appeared first on Copyblogger. Read more »
  • Is Podcasting Still the New Blogging?
    Odds are pretty good that you’ve listened to a podcast or two this week. They’re even better that you’ve listened... Continue Reading The post Is Podcasting Still the New Blogging? appeared first on Copyblogger. Read more »
  • Ubersuggest 4.0: The Ultimate Content Marketing Tool
    Why do you do keyword research? It’s to find more lucrative keywords to rank for on Google, right? But once you find these keywords, you still have to figure out how to rank for them. For that reason, I decided to update Ubersuggest because I wanted to show you what… Read more »
  • How to Zap Your Reaction to Criticism and Grow from ‘Good Enough’
    Content creators are easy targets for criticism. Some might even say they “ask for it” by publicly displaying their thoughts,... Continue Reading The post How to Zap Your Reaction to Criticism and Grow from ‘Good Enough’ appeared first on Copyblogger. Read more »
  • 7 Social Media Analytics Companies To Keep An Eye On
    Social media continues to grow and adapt into a more exciting technology than ever before. While it was once a purely personal platform, the business and marketing applications are ace. Now we have entire degrees dedicated to the practice, and firms popping up all over the world promising to help… Read more »
  • 38 Ways to Boost Your Content Confidence … Every Time You Publish
    The life of a content marketer is always intense. The deadlines, the flow of ideas, the juggling of writing, promotion,... Continue Reading The post 38 Ways to Boost Your Content Confidence … Every Time You Publish appeared first on Copyblogger. Read more »
  • Bored with Your Blog? These 10 Tips Will Make You Fall in Love Again
    Content marketing is a long game. In one way, that’s excellent — because all of your lazy or undisciplined competitors... Continue Reading The post Bored with Your Blog? These 10 Tips Will Make You Fall in Love Again appeared first on Copyblogger. Read more »
  • 3 Quick Ways to Transmogrify Photos with Smart Cropping
    Cut it out. Cut out the boring parts. Cut out the irrelevant. Cut out the extraneous details that take away... Continue Reading The post 3 Quick Ways to Transmogrify Photos with Smart Cropping appeared first on Copyblogger. Read more »
  • How to Rank New Content Faster
    If I write a blog post on any topic, what do you think happens? It typically gets indexed by Google the same day I publish the content and within a week it tends to rank high on Google. Then again, I have a domain score of 94 and I have… Read more »
  • The Meticulous Blogger’s 12-Step Publishing Checklist
    “Quality content” isn’t just about the type of content you create. It’s about all the care behind the scenes that... Continue Reading The post The Meticulous Blogger’s 12-Step Publishing Checklist appeared first on Copyblogger. Read more »
  • What It Takes to Launch the Next Great Blog, Podcast, or Video Channel
    This week, we had some resources for any new, ambitious content-based project you want to get off the ground. (Or... Continue Reading The post What It Takes to Launch the Next Great Blog, Podcast, or Video Channel appeared first on Copyblogger. Read more »
  • 3 Ways to Create an Effective Content Brainstorming Dashboard
    I am a huge believer in content. Providing great trendy content is by the most reliable and efficient way to market your site. No wonder many Internet marketing companies are switching to various content marketing services. However producing great content on a regular basis may be overwhelming (and as many… Read more »
  • How to Perform a Thorough SEO Audit in Less Than 3 Minutes
    They say there are over 200 ranking factors in Google’s algorithm. But are you going to take the time to optimize your site for each and every single one of them? Well, you should… but you probably won’t. See, SEO has changed… it used to be that you could do… Read more »
  • What Your Google Tag Manager Container Should Contain - Whiteboard Friday
    Posted by DiTomasoAgencies, are you set up for ongoing Google Tag Manager success? GTM isn't the easiest tool in the world to work with, but if you know how to use it, it can make your life much easier. Make your future self happier and more productive by setting up your GTM… Read more »
  • 21 Ways to Triple Your B2B E‑Commerce Conversions
    Posted by OliviaRossIt takes thoughtful work to scale an e-commerce store. I’m sure you’ve had a few growing pains of your own getting to the point where you are today. However, you’re reading this because you may not be content with where your conversions are at this precise moment. You… Read more »
  • Rural Local SEO: A Marketing Package Strong on Education
    Posted by MiriamEllis Can your marketing agency make a profit working with low-budget clients in rural areas? Could you be overlooking a source of referrals, publicity, and professional satisfaction if you’re mainly focused on landing larger clients in urban locales? Clients in least-populated areas need to capture every customer they… Read more »
  • Podcasts in SERPs: Is Audio SEO the Next Frontier?
    Posted by Dr-PeteOne of the many bits of news from Google I/O 2019 was that Google would soon start displaying podcasts in search results. "Soon" turned out to be very soon, as we're already seeing these results surface. Here's one from a search for our own podcast, MozPod: While the… Read more »
  • How I Gain 1,260 Instagram Followers Per Week
    Do you want to be instafamous? Well, who doesn’t? Over the last few months, I’ve been running numerous Instagram experiments and I’ve finally figured out how to grow my Instagram following. My Neil Patel account has been growing by 1,260 followers per week. And I know what you are thinking…… Read more »
  • 7 Proven SEO Reporting Best Practices That Boost Client Retention
    Posted by KameronJenkins“Let’s hop on a call to go over this report.” Did you hear that? That was the collective sigh of SEOs everywhere. If we’re being honest, most of us probably view reporting the same way we view taking out the trash or folding the laundry. It’s a chore… Read more »
  • 4 Key Lessons Content Marketers Can Take From Data Journalists
    Posted by matt_gillespieThere’s an oft-cited statistic in the world of technology professionals, from marketers to startup founders to data scientists: 90% of the world’s data has been created in the last two years. This instantly-Tweetable snippet was referenced in Forbes in 2018, mentioned by MediaPost in 2016, and covered on… Read more »
  • 10 Basic SEO Tips to Index + Rank New Content Faster - Whiteboard Friday
    Posted by Cyrus-ShepardIn SEO, speed is a competitive advantage. When you publish new content, you want users to find it ranking in search results as fast as possible. Fortunately, there are a number of tips and tricks in the SEO toolbox to help you accomplish this goal. Sit back, turn… Read more »
  • How to Explore a SERP Feature Strategy with STAT
    Posted by TheMozTeamThis post was originally published on the STAT blog. Your organic result game is on point, but you’ve been hearing a lot of chatter about SERP features and are curious if they can help grow your site’s visibility — how do you find out? Our SERP Features dashboard… Read more »
  • How Google’s New Layout Predicts the Future of SEO
    When you think about SEO and what’s changed over the last 5 years, what comes to your mind? Chances are, it’s something related to how it’s harder to get rankings on Google. But why has it gotten harder to get more organic traffic? Well, if you ask most SEOs, they’ll… Read more »
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